Your Guide to LinkedIn Marketing | Episode # 97 Artwork

Marketing and a Mic

Welcome to Marketing and a Mic, hosted by Fusion One Marketing. On this podcast, you'll find a blend of our #BizTalk series where we chat with local businesses, as well as #MarketingMix, a series compiled of relevant topics to help you in the digital marketing world. This podcast is for Entrepreneurs, small business owners, and even start-ups that are looking for informative marketing strategies to help their business. To learn more about our marketing services, visit: https://fusiononemarketing.com

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Marketing and a Mic

Your Guide to LinkedIn Marketing | Episode # 97

February 03, 2023 • Fusion One Marketing • Season 2 • Episode 97

Calling all LinkedIn Users! This episode is for you. We're going to show you some best practices to help use LinkedIn as a dynamic marketing tool rather than an "About Us" page.

To watch the full video of this episode visit:
https://fusiononemarketing.com/guide-to-linkedin-marketing/

To learn more about our marketing services, visit: https://fusiononemarketing.com/

Facebook: https://facebook.com/fusiononemarketing
LinkedIn: https://linkedin.com/company/fusion-one-marketing/
Instagram: https://instagram.com/fusiononemarketing
Twitter: https://twitter.com/fusiononeteam

Key Moments:
(02:36) #1 Make the Most of Your LinkedIn Profile
(04:50) #2 Use the 411 Rule
(06:24) #3 Use the Content Suggestions Tool
(07:01) #4 Engage, Respond, Comment. Repeat
(07:44) #5 Search and Add Related Hashtags
(09:57) #6 LinkedIn Newsletter
(11:18) LinkedIn Lead Generation Tips
(11:35) Shift Your Mindset from Features to Promises
(13:06) Create Catagory Entry Points
(14:33) Create Memorable Messages
(16:38) Key Takeaways